TARGETED
ADVERTISING
HAVING A GREAT PRODUCT IS ONLY HALF THE BATTLE. FINDING YOUR CUSTOMERS IS THE OTHER. THROUGH TARGETED ADVERTISING, YOU HAVE ACCESS TO KMOV'S DATABASE TO SEND YOUR COMPANY'S HOTTEST NEW ANNOUNCEMENTS TO AUDIENCES BASED ON THEIR ONLINE BEHAVIORS, AREA OF RESIDENCE, HOUSEHOLD DEMOGRAPHIC, AND LIFESTYLE. WHETHER IT'S ON SOCIAL MEDIA, STREAMING, SURFING THE WEB, OR DIRECTLY IN THEIR INBOX, WE CUT STRAIGHT TO THE PEOPLE THAT TRULY WANT AND NEED YOUR PRODUCT.
NO WASTE. JUST RESULTS.
OUR PORTFOLIO
Targeted advertising encapsulates Targeted Email, Targeted Display, and Targeted Video. These ads are delivered across all devices to custom, local audiences on 99% of the internet's ad-servable inventory.
CASE STUDY
Utilizing the power of Targeted Advertising, we promoted a series of three
St. Louis Blues games to increase engagement and viewership. The sharp increase in numbers illustrates the difference these tactics can make in not only getting your message seen, but getting your audience to take action after they see it.
GROWTH PATTERN HIGHLIGHTS
GAME 1: 2/21
TOTAL IMPRESSIONS
610,556
7,734
TOTAL CLICKS
GAME 2: 3/7
680,479
TOTAL IMPRESSIONS
8,661
TOTAL CLICKS
GAME 3: 3/25
TOTAL IMPRESSIONS
775,370
TOTAL CLICKS
13,348
2,066,405
TOTAL IMPRESSIONS
TOTAL CLICKS
29,743
#1 Story on News App for each Native Ad!
THE RESULTS
Service Name
Our Targeted E-mails have a guaranteed open rate of 10% and a guaranteed click-thru-rate of 2%.
Targeted email is one of the most effective products to drive new website traffic to an extremely targeted audience because of this.
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Cost per acquisitions have been observed to be anywhere between $8-$400 depending on the industry.
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Display and Video ads deliver across all devices to custom local audiences on 99% of the internet's ad-servable inventory.
They cast a net over potential customers who fall within geographic parameter, have walked into a competitor location, searched topics related to your business, or have been to your website.